Client: SPANA

Services: direct mail | fundraising campaigns | supporter newsletters

Project Description

SPANA is the UK’s leading welfare charity for working animals abroad. The charity improves animals’ lives by providing veterinary treatment and educating and teaching owners about animal welfare.

For several years, I’ve written SPANA’s annual supporter newsletter and created direct mail fundraising campaigns. This includes developing emotionally resonant copy with strong calls to action that inspire supporters to donate. I also collaborate closely with a designer to craft creative concepts for each campaign.

My work has consistently supported SPANA in meeting its fundraising targets, helping to secure vital donations for its ongoing work.